Sol Athletique
An e-commerce photo shoot with Sol Athletique Working with an emerging Quebec brand like Sol Athletique is always an enriching experience because everything has yet to be written and invented. It’s a fully blank canvas, where the brand’s style, signature and message have yet to be defined. For this photoshoot, I was asked to photograph […]
AXELR
AXELR, the band that helped me launch my career AXELR and I grew up and evolved together, and I’d like to tell you this story. AXELR is a group of consultants specializing in business acceleration with whom I been working for a while now. When they first approached me, they had just started offering their […]
Püre Flask
Recently, I had the great pleasure of collaborating with Püre MTL, a Montreal-based startup that stands out for its strong message about surpassing oneself and self-discipline. This project was far from ordinary; it was about capturing, through the lens, the intensity of moments lived, while highlighting Püre products in an authentic lifestyle format. The collaboration […]
Summit
Reinventing Skiing Summit, founded by passionate skiers, is not just a skiwear brand, it’s a movement. Their elegant, functional coats, created by skiers for skiers, embody the spirit of the mountains. A snow-colored canvas Working with an emerging brand like Summit is a fascinating adventure. Every emerging brand like theirs is a blank canvas where […]
Hydration recap
The RECAP University Tour was a week-long adventure in Halifax. The mandate included a photo and video component with several deliverables during the tour. In the end, over a hundred images and several Instagram reels were created for this marketing initiative. Contact me Partner website